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RCS messaging adds rich media, branded content, and interactive buttons to native SMS. It creates a more dynamic experience within the default messaging app, making communication more engaging and effective.
RCS messaging adds rich media, branded content, and interactive buttons to native SMS. It creates a more dynamic experience within the default messaging app, making communication more engaging and effective.
At BSG, we combine telecom-grade infrastructure with intelligent monitoring to ensure that every SMS, voice, or messaging packet is safe, verified, and delivered without compromise.
Thanks to multi-layer protection and real-time analytics, you stay in control of your traffic quality and reputation — even in high-volume or high-risk environments.
Tested via independent
monitoring
Real-time fraud detection &
filtering enabled
Traffic control via
White/Blacklist API
RCS traffic includes promotional messages to engage customers and transactional alerts for real-time updates, both delivered with rich, interactive content.
Send engaging offers, product updates, and announcements directly to your customers with rich, branded messages.
Deliver real-time updates, confirmations, reminders, or delivery alerts with visual appeal.
Reach your customers globally with the BSG omnichannel platform.
Rich Communication Services is an IP-based messaging service beyond regular SMS or MMS. RCS Business Messaging has chat app capabilities: QR codes, gifs, locations, videos, and call buttons. How is it different from messengers? It is provided through mobile network operators.
The service is available worldwide through the majority of service providers on both iOS and Android systems.
Brand your message with your brand colors and logo.
Add a Call To Action button to start a conversation immediately.
Store all needed info, from locations to QR codes, in one message.
Whether you’re confirming a booking, sending rich order updates, or triggering interactive alerts — RCS helps businesses deliver automated, branded communication with precision, speed, and impact.
Send rich push notifications segmented by behavior, location, or preferences — with branded visuals and quick action buttons.
Secure transactions with branded one-time codes sent via RCS — fast, compliant, and fully traceable.
Run limited-time offers and personalized promos with images, carousels, and CTA buttons — all in one interactive message.
Let users explore product options or service packages directly in the message — with images, prices, and tap-to-choose actions.
Stand out with RCS personalization — create messages that feel one-on-one at scale. Increase relevance, loyalty, and response rates effortlessly.
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Simplify your workflow with RCS automation — trigger messages based on user actions or timing. Save time, stay consistent, and scale with ease.
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Enhance your campaigns with RCS segmentation — group users by behavior, interests, or location. Send messages that resonate and convert at higher rates.
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Secure your user journey with RCS authentication — verify identities with branded, real-time messages. Prevent fraud, build trust, and deliver a smooth login experience.
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Stay organized with RCS scheduling — plan and send rich messages at the perfect time. Engage consistently, boost response rates, and streamline your communication.
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const axios = require('axios');
axios.post(
'https://sms.bsg.world/rest/send',
{
destination: '41793026727',
originator: 'BSGSMS',
message: 'This is a sample message',
},
{
headers: {
Authorization: 'Bearer {your_api_key}',
'Content-Type': 'application/json',
},
}
)
.then(res => console.log('Sent:', res.data))
.catch(err => console.error('Error:', err.response?.data || err.message));
import requests
r = requests.post(
'https://sms.bsg.world/rest/send',
json={
'destination': '41793026727',
'originator': 'BSGSMS',
'message': 'This is a sample message'
},
headers={
'Authorization': 'Bearer {your_api_key}',
'Content-Type': 'application/json'
}
)
print('Sent:', r.json() if r.ok else r.text)
$ch = curl_init('https://sms.bsg.world/rest/send');
curl_setopt_array($ch, [
CURLOPT_RETURNTRANSFER => true,
CURLOPT_POSTFIELDS => json_encode([
'destination' => '41793026727',
'originator' => 'BSGSMS',
'message' => 'This is a sample message'
]),
CURLOPT_HTTPHEADER => [
'Authorization: Bearer {your_api_key}',
'Content-Type: application/json'
]
]);
$res = curl_exec($ch);
echo 'Sent: ' . $res;
curl_close($ch);
Integrate your customers’ favorite channels and build the experiences they expect — with full control over logic, flow, and delivery.
With clear pricing plans, you get full control over costs while accessing powerful messaging features that grow with your business.
Outbound manager, Growe
CEO, Sunny Way
Head of Marketing Department, Poliklinika Identalia d.o.o
CTO, Medikit Systems
Marketing Automation Lead, RivoTech
RCS (Rich Communication Services) is a messaging protocol developed to replace SMS. Sometimes, this type of message is referred to as enhanced SMS.
The main difference between RCS and SMS is the ability to send not only text but also images and videos. Additionally, there is no 160-character limit (or 70 characters if non-Latin characters are used).
You can include custom contact data when you upload customers into the system. Upload it, and customize the fields for that data. They are intended for targeted offers, and to make messages personal without manual input. Include data like name, purchase date or amount, product category, location, date of birth, and, interests. Build lists for different countries and languages.
It is important to note that to receive RCS messages, the recipient’s phone must be connected to mobile internet or Wi-Fi. In contrast, SMS messages only require the recipient to be within the mobile network coverage area.
Mass RCS messaging allows businesses to send promotional or informational messages to their clients.
Currently, RCS messages can be sent to phones running the Android operating system. Support for the protocol on iOS is in the testing phase and is not guaranteed. It is expected that full support for RCS messaging on iPhones will be implemented by the end of 2024.
There are three types of traffic for RCS broadcasts:
Yes, an internet connection (Wi-Fi or mobile internet) is required to receive RCS messages, unlike SMS which only requires mobile network coverage.
There are several types of RCS messages: