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Social media

Analytics

Marketing

eCommerce & Retail

Customers expect real-time answers, personalized offers, and smooth delivery updates.
BSG helps retail and eCommerce brands deliver the right message on the right channel — all from one platform, powered by AI.

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BSG omnichannel messaging for eCommerce and retail customer engagement

Delivery Quality

We don’t just deliver messages.
We protect every route they take.

At BSG, we combine telecom-grade infrastructure with intelligent monitoring to ensure that every SMS, voice, or messaging packet is safe, verified, and delivered without compromise.

Thanks to multi-layer protection and real-time analytics, you stay in control of your traffic quality and reputation — even in high-volume or high-risk environments.

99%

Tested via independent
monitoring

100%

Real-time fraud detection &
filtering enabled

24/7

Traffic control via
White/Blacklist API

Every cart, click, and conversation — connected

Cart left behind? Order status unclear? No reply to a product question? That’s revenue walking away.

Connected carts, clicks and conversations recovering eCommerce revenue

One Platform. All Channels. One Journey

Orchestrate communication across SMS, Viber, Email, WhatsApp, and Voice.
Send promotions, confirmations, and support replies from one place.
Use fallback logic when one channel fails.
Keep full control via One API.

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Support That Doesn’t Leave Customers Waiting

“Where’s my order?” “Can I update my address?”

With BSG, customers get answers in seconds — through chat or voice — while your team stays focused.

AI Voice Assistant handles post-order questions.
2-Way messaging via SMS, WhatsApp, or Viber.
Smart routing to live agents when needed.

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Instant customer support for eCommerce so shoppers never have to wait

Instant customer support messaging for eCommerce and retail

Real-Time Tracking and Insights

See what performs — in clicks, opens, and conversions.
BSG gives you one view to track and improve every campaign and touchpoint.

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Use Cases

Send order updates, delivery alerts, and stock notifications based on customer behavior or location.

eCommerce messaging use case: offers triggered by customer behavior and location

Protect checkout and account actions with OTP via SMS, Viber, or Voice — in real time.

Retail use case: real-time order updates via SMS, Viber or Voice

Boost sales with promo campaigns, restock alerts, and cart recovery messages.

eCommerce messaging use cases: stock alerts and cart recovery messages

Offer real-time chat support via WhatsApp, RCS, or WebChat — for product questions, returns, or tracking.

BSG Academy

Learn how to launch effective SMS campaigns in minutes. Watch 3 quick videos from BSG Academy and get step-by-step guidance on setting up, sending, and optimizing your bulk SMS campaigns.

Explore the BSG Platform like a pro using our short guide!

Open SMS marketing with BSG! Sending SMS campaigns has never been easier.

BSG Academy video lessons for eCommerce and retail messaging

How to Add Your Own Domain on BSG AI CPaaS Platform.

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Alina Yastremska

Outbound manager, Growe

“The Voice Assistant in BSG handled all requested languages and even detected emotional tone to escalate the dialogue — no scripts needed”

Maryna Bondarenko

CEO, Sunny Way

“Deployment took two days. Within a week, the bot was handling 40% of repeat requests without live agents.”

Marko Bregant

Head of Marketing Department, Poliklinika Identalia d.o.o

“BSG Voice Assistant sounds natural, adaptive, and human — not like a call center robot. Dialogues switch smoothly between 2 languages in real time.”

Tom Becker

CTO, Medikit Systems

“From onboarding to post-launch support, BSG made us feel like a top-tier client. The level of ownership and technical competence they bring is rare in CPaaS.”

Nico Brandt

Marketing Automation Lead, RivoTech

“It’s not just about the tools. With BSG, we have a real partner — proactive, transparent, and focused on our results. That’s what made the difference.”

Products

Seamless omnichannel flows, behavior-based triggers, AI-driven personalization, easy eComm and CRM integration, reliable fallback with tracking, and global delivery with local compliance.